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Macy’s and Nordstrom launch livestreaming
e-commerce

Macy’s and Nordstrom launch livestreaming

October 10, 2021 live shopping

Macy's is launching a weekly live-streaming shopping experience, Macy's Live. Taking a page from livestream…

live shopping

Sofology’s livestreaming revolutionizes remote shopping

During the COVID-19 pandemic, Sofology, a UK-based sofa retailer, introduced an innovative live video platform…

May 31, 2020
live shopping

Topman customers remotely connect to an in-store stylist

Topman customers in the UK are now able to connect with stylists in the London…

May 1, 2015
live shopping, social shopping

The impact Periscope, Meerkat & live broadcast could have on retail

The era of the digital live stream has just begun with the birth of two…

March 27, 2015
live shopping

Target created another shoppable drama show

It is believed that around 40% of tablet use is done on the sofa whilst…

March 19, 2014
live shopping

Target’s romantic comedy with interactive product placement

Last Autumn, US retailer Target made a 12-minute romantic comedy in which almost everything on-screen…

May 28, 2013

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