
Nike’s latest House of Innovation mobile technology includes Shop the Look and Scan & Go
Nike Rise in China is the newest store using the new House of Innovation format…

Adidas Womenswear Browser Screens in Harrods
Showcasing key looks and facilitating major product launches, the Adidas digital launch area in the…

Canadian Tire’s digitally enabled store
Canadian Tire, the Canadian retailer which sells a wide range of automotive, sports/leisure and home…

Boston Marathon digitally enabled concept store
Adidas have worked in partnership with B.A.A to launch Boston Marathon RunBase which is a…

Rose Bike Town – the future bicycle store in Germany
Rose, a German bicycle retailers have opened a new 'Bike Town' 300 square metre concept…

Irish rugby fans order and collect during a game using mobile
Irish Rugby have been trialling an app called RapidQ, which allows customers to pre-purchase drinks…

Fans order and collect drinks during a rugby game at Twickenham using mobile
English Rugby have completed trials of a system called ZNAP, now owned by PowaTag, which…

Pro Direct create a digital store in London
Sports retailer, Pro Direct have created a store which creates a digital presence of their…

New Balance’s RFID footwear experience
New Balance, an early adopter of RFID technology last year opened a flagship store in…