Monetate Test & Segment

 

Product Information

Vendor
Product Launch Year
2008
Vendor's Description
Test, target, and optimise the entire customer experience. Monetate Test & Segment™ is the best-in-class testing and targeting solution designed and built for marketers. The solution combines an easy-to-use interface with a powerful backend testing and segmentation engine, giving you the power to create engaging and immersive customer experiences that increase conversions and revenue.

The fastest way to optimise digital experiences. The world of ecommerce moves fast. Move at the speed of your customers with an easy-to-use optimisation platform that puts the marketer in control.

Put your best ideas to the test. Test and target the entire shopping experience.

Product highlights:

- Advanced A/B/n testing
- Test multiple incremental changes at once with MVT
- Full-factorial ANOVA approach to help reduce variance, limit false positives, and measure interaction between variables.
- Built-in measures of statistical significance
- Dynamic Testing that automatically adjusts traffic allocation to ensure you’re driving the maximum ROI all the time.
- Reach high-value segments in real-time

Bring together first-party data from sources like your CRM and POS, and combine them with real-time behavioural and contextual observations to create powerful customer segments.

Deliver the best experience on every device. Create tailored customer experiences across web, email, and mobile apps in a single easy-to-use solution. Customise any part of the shopping experience—including navigation assets, banners, badges, and heroes—and deliver them across touchpoints.

Use the team and technology you have now. Get up and running in days, not months. With Monetate Test & Segment, you can work with the team you have now, utilise current creative assets, and leverage your existing technologies—all without ongoing involvement from outside consultants or the IT department.

Retailers using this Software