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Macy’s launch image search app

e-commerce image recognition October 11, 2014 0 Comments

Macy’s have launched a new mobile app which enabled customers to submit photograph of any outfit or accessory they have seen. The search will take the customer to similar items on macys.com where it can be purchased.

The company says the image search functionality will be added to the primary Macy’s app in due course.

Related Sources

  • Retail Dive – Macy’s fires back at Amazon with showroom-busting image…
  • Biz Journals – Macy’s debuts app to search inventory using photos
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