Macy’s launch image search app


Macy’s have launched a new mobile app which enabled customers to submit photograph of any outfit or accessory they have seen. The search will take the customer to similar items on where it can be purchased.

The company says the image search functionality will be added to the primary Macy’s app in due course.

Internet Retailer – Macy’s takes more steps to link its stores to the web
Mobile Commerce Daily – Macy’s fires back at Amazon with showroom-busting image search app
Biz Journals – Macy’s debuts app to search inventory using photos

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