Barney's have a Cafe in it's Manhattan store with a 30 foot long touch screen surface on which diners eat. The table acts both as one giant screen and 28 individual screens, with a display interface where users can seamlessly order food, browse Barneys New York articles, products, and videos, and dine—all on the same surface. Touching an item pulls up a content overlay and allows the user to interact with it further as well as purchase products.